Is there a way to rank the same content for different locations without just duplicating the pages?

Hey Folks, I started working with a company around 2 months ago, they have a tactic at the minute where they provide around 4 services. Each service in each location has it’s own page such as:
“service1 – location a”
“service1 – location b”
“service1 – location c”
84 times. Then 84 of service b, 84 of service C, 84 of service d.

The pages are copies of themselves, with the locations changed, so there’s really 4 actual pages with <400 duplicates.

Google hasn’t hammered us yet, but it surely will. We’re currently making a new website as the company has grown and is becoming a group of its smaller companies under one umbrella site. I’m seeing this as a fresh start on a new domain and want to get things right from the start.

I want to rank for local places still, we’ve been getting decent traffic ranking in the top 3 for all places, but most are #1 spot.

Is there a way I can rank for these local places without duplicating the pages and changing the location name? I’d try to make every page unique and rewrite them all but after about 5 pages i’m out of ideas on how to make it unique when it’s just conveying the same information over and over again.

Thanks for any help!

Related Post

Check Our Service

Do You need SEO SERVICE?

If you’re looking for a professional who can help you increase your search engine traffic, we’ve got just the thing. SEO isn’t hard; all you have to do is tell me what you need help with below.